Blogroll
KC Healthcare Communication
So, who are we, the 21st Century women, and how can you reach us most effectively not only about your products but our desire for wellness?
We’re your sister, daughter, mother or grandmother. There are millions of today’s women like me out there, across all cultures, and you can reach us by going beyond traditional loyalty strategies like incentives and coupons. Give us a [Read more ....]
Most of us think of empathy as a personal quality. According to Wellcoaches, a company that trains health and wellness coaches for individuals and corporations, empathy is a critical success factor in helping clients make lifestyle changes to achieve their wellness goals.
As a coach and a marketer, I couldn’t agree more. So, what does a brand have to be [Read more ....]
Public Relations is about telling stories. Good PR is about telling stories well. Great PR is when your story becomes viral and unforgettable.
With today’s media landscape cluttered, fragmented and charged with skeptism, healthcare public relations demands a look at the credibility of the message and the ability of the storyteller to strike a resonant chord with [Read more ....]
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